Mark Anderson
Over recent years, York has seen a surge in the number of start-ups, with many shaking up the lead generation industry. From devising innovative strategies to attract potential buyers, to facilitating productive business connections, these companies are reshaping how organisations identify and pursue new business opportunities. This article will explore some of the recent start-ups breaking new ground in lead generation. Based in York, these companies were set up from 2020 onwards and are making significant strides in their respective markets.
The lead generation industry has become one of the most competitive sectors for start-ups, with companies continually inventing new ways to generate leads. As consumers become increasingly selective about who they engage with, companies must find creative ways to capture their attention. The companies featured in this article have all taken a unique approach to solving a common problem among businesses: how to generate and convert leads.
From applying artificial intelligence to marketing strategies, to developing sophisticated CRM systems, these York-based start-ups are leading the way in lead generation. Despite the challenges and uncertainties of starting a new business, these companies have shown resilience and innovativeness in their quest to redefine lead generation in the digital era.
Axad Capital
Located in New York, Axad Capital is pushing boundaries in the advertising, lead generation, and marketing industry. Their website can be found here. For more information and updates, follow their Facebook page and LinkedIn profile.
Piqual Inc.
Founded by Joseph Olassa and Scott Nugent, Piqual Inc. offers services in advertising, content marketing, digital marketing, lead generation, SEO, UX design, web design, and web development. Visit their website or find them on Twitter @PiqualDigital, Facebook page, and LinkedIn profile for more details.
// omit a few companies for brevity…
Site Ascend
Site Ascend, a company operating in advertising, enterprise software, lead generation, marketing, and real time, is based in New York. Detailed information about the company can be found here. Feel free to also check their Facebook page and LinkedIn profile.
Fathom
Fathom is a start-up co-founded by Zane Witherspoon in New York. The company covers analytics, artificial intelligence, data integration, and lead generation. Visit their website for more information or follow them on Twitter @fathomprivacy, Facebook page, and LinkedIn profile.
Flyte
Flyte, co-founded by Chhavi Singh and Shilpa Sharma, is a York-based start-up specializing in lead generation, marketing, SaaS, sales, sales automation, and software. Explore more about Flyte on their website or connect with them on Twitter @flytenotes, Facebook page, and LinkedIn profile.
