Mark Anderson
The brand marketing industry is an exciting, bustling space. In the digital world, it no longer feels like a traditional “Mad Men” agency but an ever-changing landscape of startups doing innovative things—the United Kingdom being a hotbed of activity. These startups are adding fresh, dynamic elements to the marketing mix and redefining the way brands engage with their consumers, despite their recent inception. Here, we are profiling startups with an inception year of 2020 or later, operating in the brand marketing industry—all based in York, UK.
These startups offer a myriad of services from consulting and brand strategy to digital marketing and e-commerce. Their aim? Smashing the siloed approach to marketing and instead adopting a holistic, innovative strategy. Together, they represent a diverse and dynamic sector, brimming with radical ideas and new approaches—and heading into the future with bold strides.
Now, let’s meet these forward-thinking contenders:
BERA
Founded by Ryan Barker, BERA employs a brand equity assessment platform to bolster the relationship between marketing, brand health, and business value. Key leaders now have the tools to streamline growth, paying close attention to consumer-brand interaction signals. Founded in 2020, BERA continues its acceleration from its base in New York, New York.
Highfive Brands
Highfive Brands encompasses the entrepreneurial spirit, acquiring popular consumer brands to enhance them with an e-commerce platform. This particular marketing startup platform is the brainchild of founders Sean Kim and Taylor Doherty. They ensure creative businesses flourish under trusted partners, offering a promising evolution to brand marketing.
Publicist
Lara Vandenberg started Publicist to tackle the challenge of sourcing pre-vetted marketing and communication experts on demand. From startups to Fortune 500 brands, Publicist offers a spacious network to connect firms with top-tier talent on demand. Based in the bustling heart of New York, Publicist represents an innovative approach to outsourcing marketing.
Chalice Custom Algorithms
No information provided.
Haus of Jaeger
The brainchild of Elle Von Jaeger, Haus of Jaeger offers fashion-focused marketing consulting. The strategic consultancy firm uniquely specialises in fields ranging from luxury & fashion to digital marketing and media relations. The firm prides itself on its dynamic expertise and relentless pursuit of superior marketing communication strategies.
SEEN
SEEN Media Group extends its services over vast terrains, from digital marketing to outdoor advertising. The startup seeks to foster captivating interactions between businesses and customers across diverse digital platforms, delivering holistic and effective branding solutions.
Amplifyer
Entering the brand marketing scene as a unique hybrid of consultancy and rep firm, Amplifyer has carved a unique identity. Not just serving as a sales team for startups, but also assisting in formulating and implementing go-to-market strategies, Amplifyer showcases the future of brand marketing.
Palermo Studio
Fueled by the minds of Cameron Krone and Sven Rayen, Global Creative agency Palermo Studio prides itself on bolstering brand growth via intelligent strategy, compelling design, and meticulously curated content.
ONTO
No information provided.
FourTwo Creative
With adept hands-on marketing strategy, design, content production, event management, FourTwo Creative exhibits holistic engagement with brands. Antoinette Isama, Damola Durosomo, Hanan Osman, and Oyinkan Olojede founded the startup with a clear focus—providing comprehensive social media and campaign strategies to businesses.
VirtualOffice
Yonatan Eldan brought forth VirtualOffice to distil the essence of advertisement and brand marketing with a novel twist on interior design. The startup showcases a unique blend of branding techniques in the modern video chat context.
With these startups fostering dynamic and bespoke solutions, the brand marketing industry grows bolder and more innovative by the day. Through their novel approaches and comprehensive services, these York-based startups are shaping the industry’s future, championing a holistic and integrated approach to brand marketing.
