Exploring UK-Based Beauty Industry Startups: Innovations and Developments

January 3, 2024





The UK boasts a thriving startup ecosystem, breeding innovative companies across diverse sectors. Among these sectors, the beauty industry hasbeen a standout, with companies combining technology and beauty to cater to evolving customer needs. This article focuses on startups that emerged in the beauty industry in the UK from 2020 onwards—companies that are not only providing unique solutions but could also shape the future of the beauty industry. Let’s dive in and take a look at these promising startups.

These startups are each unique in their own right, offering a range of products and services that are transforming the beauty industry. From AI-based skin analysis tools and virtual makeup applications to personalised hair care solutions, these companies are redefining how consumers approach skincare and beauty. These startups represent the entrepreneurial spirit thriving in the UK and are poised to continue making waves in their industry.

In this article, we will explore each of these outstanding startups, detailing their background, the services they offer and why they stand out in the crowded beauty market. Through this in-depth analysis, we hope to offer insights into the UK’s burgeoning beauty-tech scene and its innovative startups.

Glambook

Based in London, Glambook is a global beauty tech company providing a SaaS platform for beauty professionals. Founded by Alex Tomchenko, Glambook uses technology to help self-employed beauty professionals connect with their clients. Find out more about their services on their Facebook and LinkedIn pages.

Tamanna

Next up is Tamanna, a London-based startup that’s redefining the multi-brand online beauty market. Tamanna offers a unique end-to-end shopping experience for beauty enthusiasts, helping consumers discover new products tailored to their needs. Information about them is readily available on their Facebook and LinkedIn pages.

Skinora

Focused on skin health, Skinora is an AI-based online skin analysis tool and skincare recommendation engine. Founded by Dr Anna Puri, Skinora combines Artificial Intelligence with the expertise of skin doctors to help users manage and improve skin health. More from Skinora on their Facebook and LinkedIn pages.

Root2Tip

Next, we have Root2Tip, a beauty and cosmetics company located in Worcester Park, Sutton, United Kingdom. Founded by Salem Wynter-Baxter, Root2Tip works on manufacturing, and supply chain management in the beauty industry. They have a presence on Facebook and LinkedIn.

Smiles 24/7

Smiles 24/7 is a unique startup aiming to make white teeth attainable for everyone. Founded in 2020, this startup emphasises pain-free teeth whitening using natural ingredients. They are available on Facebook.

Curate Beauty

Next on the list is Curate Beauty, a London-based company providing quintessential beauty and home decor products. You can find more about their product range on their Facebook and LinkedIn pages.

Beauty by Holition

Founded by Jonathan Chippindale, Katsiaryna Matusevich, and Russell Freeman, Beauty by Holition creates virtual try-on solutions for the colour cosmetics and skincare industries. Known for combining beauty and technology, these innovators are worth watching. Find them on their Facebook and LinkedIn pages.

Glaize

Glaize, founded by Gina Farran, is reinventing women’s nail care. Glaize offers made-to-measure gel nails via an easy-to-use platform. Learn more about them on their Facebook and LinkedIn pages.

Ruka

Founded by Varaidzo Tendai Moyo, Ruka aims to be the go-to brand for Black women globally, especially when it comes to their hair care needs. They share more about their mission on their Instagram and LinkedIn pages.

My Rev

My Rev, founded by Jason Iliffe and Nicola Gunby, has built the ultimate beauty app for browsing and booking beauty professionals. They offer a seamless platform to connect beauty professionals and consumers. Follow their happenings on their Instagram and LinkedIn pages.

ub hair

Zina Alfa’s ub hair is a groundbreaking project in the beauty industry. UB Hair is an AI mobile marketplace app that enables users to find the best hairstylist or barber based on their hair type, location, price, and style. Get more updates from them on their Facebook and LinkedIn pages.


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