Mark Anderson
The Brand Marketing industry, especially in a digital-first age where building a strong, recognisable brand has become more important than ever before. As businesses and consumers increasingly navigate through various digital landscapes, the necessity for compelling brand marketing has risen. New, innovative startups are steadily emerging in the UK with the aim of creating transformative brand marketing solutions for brands in various sectors and industries. Here, we highlight some of the most intriguing and promising brand marketing startups established in 2020 or later that are headquartered in York, United Kingdom.
The COVID-19 pandemic has led to a digital surge, with businesses having to pivot online to survive. Invention is mothered by necessity, and in these challenging times new startups have been born out of need and opportunity, many focusing on the brand marketing space. We continue to see a rise in technology-enabled platform with innovative solutions to help brands stand out in a crowded and often overwhelming digital marketplace. These startups are offering solutions that are not only innovative but also disruptive, redefining the way brand marketing is done.
In this piece, we’ll take a look at the proactiveness, resilience, innovative mindset and the evolution of new and exciting solutions these startups are bringing to the Brand Marketing industry. From offering platforms for optimizing brand growth to creating communities of marketing and communication experts and creating engaging interactions between businesses and customers, these startups are making huge waves in the industry.
BERA
BERA was founded by Ryan Barker in 2020 in New York, New York. The company offers a brand equity assessment platform that bridges the gap between marketing, brand health, and business, directing attention to crucial signals between consumers and brands. The aim is to optimize and accelerate growth for businesses. You can connect with BERA through their Linkedin or twitter page @berafindlove.
Highfive Brands
Highfive Brands is spearheading the brand marketing industry with its unique focus on the development of ecommerce brands. The company, based in New York, New York, acquires brands and helps bring them to the next level by providing them with access to an ecommerce platform. Their vision is to be a trusted partner for entrepreneurs who wish to sell their businesses and ensure their brands continue to flourish. Follow Highfive Brands at this Linkedin page.
Publicist
Publicist is a marketplace that connects companies with vetted marketing and communication experts. Founded by Lara Vandenberg in 2020, Publicist is a thriving community of over 2,000 experts who are shaping the future of marketing and PR. You can connect with the company on their social networks: Facebook, Twitter, and Linkedin.
Chalice Custom Algorithms
Chalice Custom Algorithms is a company based in Brooklyn, New York. They are driving their industry with their analytical and algorithmic methods, helping brands with their marketing campaigns with a focus on television production. You can explore more about the company through their Linkedin page.
Haus of Jaeger
Haus of Jaeger, led by Elle Von Jaeger, is a premier, multi-division strategy consulting firm specializing in luxury & fashion consulting and digital marketing strategies. The company serves top clienteles in various sectors. You can find further information through their Facebook, Twitter, and Linkedin pages.
SEEN
Seen Media Group offers branding solutions that work across multiple platforms for a combined impact. The company is based in New York and assists businesses in creating engaging interactions with customers. Follow the company on Facebook and Linkedin for their latest news.
Amplifyer
Amplifyer works hand in hand with startups to develop and activate a go-to-market strategy, essentially acting as their sales team. They’re focused on creating long-term partnerships and connecting them to leading brands and advertising agencies. Follow them on Facebook ,Twitter and Linkedin.
Palermo Studio
Palermo Studio is a global creative agency that supports brand growth through intelligent strategy, design & content. It was founded by Cameron Krone and Sven Rayen, and the company is based in New York, New York. Find more about the company through their Linkedin page.
ONTO
ONTO is a brand marketing startup based in New York, New York. The company operates in the advertising and marketing industry and is pioneering the brand marketing space within the city. The best way to know more about the company is by vising their Linkedin page.
FourTwo Creative
FourTwo Creative led by founders Antoinette Isama, Damola Durosomo, Hanan Osman and Oyinkan Olojede, offering a myriad of advertising services such as editorial strategy, brand and content creation, web design, and more. Their aim – to create effective communication for brands, establishing a meaningful connection with the audience. Find more about FourTwo Creative on their social media: Facebook, Twitter and Linkedin.
VirtualOffice
VirtualOffice, a brainchild of Yonatan Eldan, is an innovative startup that uses video chat for brand advertising and interior design, creating immersive spaces for influential branding experiences. For more information, check out their Facebook, Twitter and Linkedin pages.
Whether it’s using digital data and innovative tools, tapping into creative talent, or providing access to premium marketing and communication resources, these startups are revolutionising brand marketing. Through their creativity and innovation, they are creating a world where brands can connect with their audience in unique and meaningful ways. The brand marketing startups spotlighted above represent just a few of the inspiring companies shaping the future of the industry in the UK.
