Emerging Finance Startups Revolutionising the UK’s Economic Landscape

January 18, 2024

With digital transformation reshaping every industry, the financial sector is seeing waves of innovation brought about by fintech startups. Born from an environment that requires resilience, creativity, and a forward-thinking mindset, these startups have leveraged cutting-edge technology to reshape and redefine finance, from banking systems to cryptocurrency markets. This article highlights some of the most promising fintech startups that were launched in 2020 and are based in the UK.

The startups featured here are propelling the finance industry forward with their innovative offerings in spaces like investment platforms, digital asset trading, risk management, and payment services. They are benchmarking a new age of financial services and solutions that cater to a diverse spectrum of user requirements.

Without further ado, let’s dive into the world of UK fintech startups and explore what makes them stand out in the finance landscape. Whether you’re an industry expert, investor, or a budding entrepreneur looking to stay on top of the latest trends, this overview of these innovative companies captures the momentum and excitement of the quickly evolving finance industry.

Elwood Technologies

Based in London, Elwood Technologies is a global fintech company that was co-founded by Alan Howard. The company is innovating the way financial institutions, neobanks, and corporations access the digital assets market. They offer institutional-grade access to digital asset markets and liquidity venues, enabling smooth trading and investment operations. The company’s presence can also be found on LinkedIn and Twitter (@elwood_io).

Atlantic Money

Established in 2020 by founders Neeraj Baid and Patrick Kavanagh, Atlantic Money is a London-based fintech startup that offers the world’s cheapest solution for money transfers in foreign currencies. Through their platform, users are allowed to make international transactions for a flat fixed fee at the current exchange rate. Connect with Atlantic Money on their official Facebook, LinkedIn pages, or follow them on Twitter (@Atlantic_Money).

Btomorrow Ventures

Another London-based startup, Btomorrow Ventures is a corporate venturing unit of BAT founded by Alexandra Prosszer and Lisa Smith. They help ambitious entrepreneurs to enhance innovation and accelerate growth through their platform. You can stay updated on their advances via LinkedIn.

Primary Portal

Primary Portal, founded by Ilan Leshem and John Bentinck, is a FinTech company providing digitized solutions linking banks with institutional investors for capital markets. For more insight on their business, follow them on LinkedIn.


London-based startup Bumper, founded by Gareth Ward and Jonathan DeCarteret, is creating a niche in the fintech space by protecting crypto assets against negative price movement. Their protocol removes downside volatility risk and provides market participants with a decentralized platform for asset price risk. Follow their updates on LinkedIn and Twitter @bumperfinance.


Cable, established by Katie Savitz and Natasha Vernier, leads in automated financial crime assurance. Providing oversight of your portfolio by monitoring 100% of your controls, Cable alerts about financial crime breaches and failures as soon as they occur. Stay updated with their progress on LinkedIn and Twitter @cabledottech.

Renewable Power Capital

Led by an experienced team, Renewable Power Capital is a renewable energy investment platform that specializes in onshore wind, solar, and battery storage technology. The London-based company offers management services to their portfolio of clean energy projects. Follow their progress on LinkedIn.

Zeta Markets

Zeta Markets is a DeFi derivatives platform that allows anyone to speculate, hedge, and position themselves on an infinite number of market movements. The platform, based in Newyork, Argyll, and Bute, offers speedy pricing updates, liquidations, trade executions, and position settlements at minimal costs. Follow them on Twitter @ZetaMarkets.


Fintech startup Tokenplace, co-founded by Dmitry Knox, Evgeny Grachev, and Nina Knox, simplifies cryptocurrency trading. It connects to all major exchanges to provide traders with a single interface that offers the best coin or token prices. Follow their updates on LinkedIn and Twitter @TokenplaceTOK.

SBX Capital

SBX Capital, founded by Saoud Humaidhi and based in Farnham, Surrey, is a technology investment holding company. They are stage and industry agnostic, paving the way for diverse investment opportunities. Follow them on LinkedIn or on Twitter @sbxdotxyz.

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